Description: Providing plenty of guidance and tons of examples from the Internet, this book does not just "talk about" Internet marketing--it shows what to do and how to do it! A combination of plain language and careful details create a presentation that anyone--including Internet novices and the technologically challenged--can understand. Chapter topics cover doing business on the Internet; types of businesses and sites; creating and building an Internet presence; positioning, audience, and goals; web site content; interactive functions; site appearance and organization; portals, search engines, and directories; Internet advertising of your web site: links, banners, tiles; promotion (on the net and off) and print/media advertising; e-mail marketing; and getting started with an action plan. For small and entrepreneurial start-up businesses; marketing directors, managers, assistants, coordinators, and supervisors of mid-size companies; franchisers; and service providers--such as insurance agents, lawyers, doctors, and dentists. We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers. To get started finding Internet Marketing [NetEffect Series] by Cox Ph.D., Barbara, Koelzer CBC APR, William [Prentice Hall,2003] [Paperback], you are right to find our website which has a comprehensive collection of manuals listed. Our library is the biggest of these that have literally hundreds of thousands of different products represented.
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PDF, EPUB & Kindle Edition
Published
2003
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Original Title
Internet Marketing